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MOBILE LIFE VINN Excellence Center

The telecom and IT industry is now facing the challenge of a second IT-revolution, where the spread of mobile and ubiquitous services will have an even more profound effect on commercial and social life than the recent Internet revolution. Users will expect services that are unique and fully adapted for the mobile setting, which means that the roles of the operators will change, new business models will be required, and new methods for developing and marketing services have to be found. Most of all, we need technology and services that put people at core. The industry must prepare to design services for a sustainable web of work, leisure and ubiquitous technology we can call the mobile life.

The Centre adopts a fundamentally user-oriented perspective on services for the future mobile life. It provides a neutral arena where researchers and industrial partners together develop:

• New interaction models and platforms that provide a unified interface across different applications and terminals
• Efficient and user-oriented methods for developing mobile services
• A deepened understanding of the unique properties of the future mobile life
• A future mobile service eco-system where we explore alternative universes for infrastructure, business models and the industry's new roles

An important activity of the centre is to develop new mobile and ubiquitous services. During the centre's lifespan the application domains and research questions will be continually negotiated and extended to meet partners' demands. We have identified four initial domains where mobile services can have significant impact on people's lives, and where there is also a clear commercial potential. They include:

• Humans in motion -- services adapted for the truly mobile settings; on the road, commuting on public transport, leisure travel and tourism, etc.
• Mobile Media -- services for creating and sharing photographs, music, and other forms of personal media
• Pervasive Gaming -- new and exciting gaming experiences that profit from the blend of real and virtual game elements
• Social Mobile Services -- services that take advantage of, and contribute to, social and emotional interactions

You can read the original proposal for funding here.

Participate in our two MOBILE 2020 competitions.